25 April 2025

Digital photography is much more enduring than its predecessor, analogue photography, but, at least when you expose a roll of old film to the light, the worst you can do is lose a week’s worth of holiday photos or a day’s worth of wedding shots that can never be replaced. When a plastic SD memory card is dropped, cracked or bent, it is potentially much more devastating. You could lose a year’s worth of memories. That’s why photographers across the world are welcoming the launch of the first-ever stainless steel SD memory cards.

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